China Tourism Update — 15 June 2026

tourism • 15 June 2026

China’s tourism sector is continuing to strengthen, with **international visitor spending rising 10.5% to US$135 billion in 2025** and **more than 68 million international arrivals** recorded last year, according to *China Daily* citing the World Travel and Tourism Council’s 2026 Economic Impact Research. The report says China added **9 million more international arrivals** in 2025 than in 2024, the largest increase globally, and that continued visa facilitation and improved services are helping sustain the rebound.[1] For tourists, the most practical takeaway is that **entry and on-the-ground travel are becoming easier**. *China Daily* says China has expanded its visa-free policy and improved inbound services such as biometric entry systems and digital payments, while Australia’s Smartraveller says travellers must now complete an **electronic arrival card** to enter China, either before arrival or at the port of entry.[1][4] If you are planning a trip, the strongest current travel trend is the growing availability of better connectivity and smoother logistics. The industry report cited by *China Daily* points to ongoing investment in **air connectivity** and **high-speed rail**, which is improving access to destinations across the country.[1]

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