China Tourism Update — 15 October 2026

tourism • 15 October 2026

China’s latest tourism data points to stronger inbound demand and more convenient visitor services, creating fresh opportunities for Australian travellers planning an autumn or winter trip. **Visitor services expand in Shanghai and Zhejiang.** CGTN reports that Shanghai has opened the “Hu Xiaoyou” tourism service centre, while Zhejiang has upgraded its smart tourism platform for international visitors. The services are designed to help travellers with information, navigation and trip planning, making independent travel easier in two of eastern China’s most popular regions.[3] **Inbound tourism continues to grow beyond the major gateways.** People’s Daily reports that inbound flight bookings during the recent Mid-Autumn Festival and National Day travel period exceeded 1.11 million, up about 6 per cent year on year. Bookings to Chongqing rose roughly 40 per cent, while Beijing, Guangzhou and Shenzhen each recorded growth of about 20 per cent.[5] For Australian visitors, Chongqing offers a strong alternative to the traditional Beijing–Shanghai itinerary, combining dramatic riverfront scenery, Sichuan cuisine and access to mountain destinations. China’s expanding visitor platforms and improving tourism services also make it worthwhile to download official city travel apps, confirm payment options before departure and allow extra time for popular attractions during peak periods.

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